STEM 2 Launch

Cinema 4D | Octane

I was trusted to independently animate and produce the first full reveal of the Stem 2 to the public.

The Stem 2 can process any song and instantly turn it into a viral sounding mashup. Allowing you to lean into your music and explore it in new dimensions, or lean back for automated mixing and playlists via Stem FM .Since the device itself is so good looking, the hardest part of making this ad was figuring out how to tell the story of its AI-integrated insides.

A key challenge was translating its cutting-edge AI features into a visual language that was both instantly understandable and visually striking.
Through this project, I honed my animation and rendering skills, while also using the video as a collaborative brand-building exercise with the wider team.